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Marketing business to business (2001, 2 ed.) by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2001
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1263 MAL.
Marketing business to business (2005, 3 ed.) by
Edition: 3ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2005
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.13 MAL, HF5415.13 MAL.
Marketing aéronautique et spatial by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2001
Availability: Items available for loan: TBS Barcelona (3)Call number: HD9711 MAL, HD9711 MAL, HD9711 MAL. Not available: TBS Barcelona: Reference Only (1).
Marketing business to business (2009, 4 ed.) by
Edition: 4ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2009
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1263 MAL. Not available: TBS Barcelona: Reference Only (1).
Construir marcas poderosas by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Gestión 2000, 2002
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 AAK.
Pentacom (2005) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2005
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5821 MAL, HF5821 MAL. Not available: TBS Barcelona: Reference Only (1).
Product strategy and management by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Prentice Hall, 2007
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.15 BAK.
Managing brand equity by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Free Press, 1991
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 AAK.
Pricing on purpose by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Wiley, 2006
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5416.5 BAK.
The strategy and tactics of pricing by
Edition: 5ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5416.5 NAG.
Advertising and promotion by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne SAGE, 2010
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5823 HAC.
e-Publicité by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Dunod, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: HF6146.I58 DEC.
Business to business marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: De Boeck, 2013
Availability: Items available for loan: TBS Barcelona (7)Call number: HF5415.1263 MAL, HF5415.1263 MAL, HF5415.1263 MAL, HF5415.1263 MAL, HF5415.1263 MAL, HF5415.1263 MAL, HF5415.1263 MAL. Not available: TBS Barcelona: Reference Only (1).
Pentacom (2012) by
Edition: 3ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2012
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5821 MAL, HF5821 MAL. Not available: TBS Barcelona: Reference Only (1).
Ingredient branding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Springer, 2010
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 KOT.
Business marketing by
Edition: 4ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: McGraw-Hill, 2009
Availability: Items available for loan: TBS Barcelona (4)Call number: HF5415 DWY, HF5415 DWY, HF5415 DWY, HF5415 DWY. Not available: TBS Barcelona: Reference Only (1).
B to B branding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: De Boeck, 2014
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.1255 MAL, HF5415.1255 MAL. Not available: TBS Barcelona: Reference Only (1).
B2B brand management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Springer, 2006
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 KOT.
Relationship marketing by
Edition: 4ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Prentice Hall, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.55 EGA.
Business to business marketing management (2013) by
Edition:
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Routledge, 2013
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 ZIM.
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