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Marketing management / Philip Kotler, Kevin Lane Keller by
Edition: Fourteenth edition ; Global edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Harlow, England : Pearson Education, 2012
Online access:
Availability: Items available for loan: TBS Barcelona (4)Call number: HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT. Not available: TBS Barcelona: Reference Only (1).
Estructura general de mercado turístico by Series: Hostelería y Turismo
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Síntesis, DL 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: G155 PUL.
El plan de marketing en la práctica (2011) by
Edition: 16ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: ESIC, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 SAI.
Activa el boca-oreja by Series: Empresa activa
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Urano, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 JAN.
El plan del márketing by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Deusto, 2008
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.13 COH, HF5415.13 COH. Not available: TBS Barcelona: Reference Only (1).
Growth hacker marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Profile books, 2014
Availability: Items available for loan: TBS Barcelona (1)Call number: HF6146.I58 HOL.
Fundamentos de marketing by Series: Economía y empresa
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Pirámide, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: 121.55 SAN.
Les marques by Series: Références
Edition: 4ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Éditions d'Organisation, 2007
Availability: Items available for loan: TBS Barcelona (1)Call number: 121.92 KAP.
The one to one future (1996) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Doubleday, 1996
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.127 PEP.
Media planning and buying in the 21st century - Workbook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: 2020 : Marketing Communications, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5826.5 GES.
Media planning and buying in the 21st century by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: 2020 : Marketing Communications, 2011
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5826.5 GES, HF5826.5 GES.
Managing brand equity by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Free Press, 1991
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 AAK.
Lovemarks by Series: Empresa activa
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Urano, 2005
Availability: Items available for loan: TBS Barcelona (1)Call number: 121.92 ROB.
Marketing des services by Series: Les Topos
Edition: 2ª ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Dunod, 2009
Availability: Items available for loan: TBS Barcelona (3)Call number: HF5415 LAP, HF5415 LAP, HF5415 LAP.
Pentacom (2012) by
Edition: 3ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2012
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5821 MAL, HF5821 MAL. Not available: TBS Barcelona: Reference Only (1).
Du management au marketing des services by Series: Fonctions de l'entreprise | Marketing - Communication
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Dunod, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: HD 9980.5 MEY. Not available: TBS Barcelona: Reference Only (1).
Services marketing by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: McGraw-Hill, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HD 9980.5 WIL. Not available: TBS Barcelona: Reference Only (1).
B to B branding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: De Boeck, 2014
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.1255 MAL, HF5415.1255 MAL. Not available: TBS Barcelona: Reference Only (1).
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