Du management au marketing des services
Material type: TextLanguage: French Series: Fonctions de l'entreprise | Marketing - CommunicationPublication details: Dunod, 2011Edition: 2ª edDescription: xii + 242 p. ; 24 cmISBN:- 9782100557585
- HD INDUSTRIES. LAND USE. LABOR
- SERVICE/A LA CLIENTELE (ECONOMIE D ENTREPRISE)
- GESTION D'ENTREPRISE ORIENTÉE VERS LE CLIENT ET VERS LE MARCHÉ
- Product differentiation
- ÉTUDES DE CAS (TYPE DE DOCUMENT)
- SERVICING (BUSINESS ECONOMICS)
- CLIENT ORIENTED MANAGEMENT + MARKET ORIENTED MANAGEMENT (BUSINESS MANAGEMENT)
- Marketing
- CASE STUDIES (DOCUMENT TYPE)
Item type | Current library | Call number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|
Book | TBS Barcelona Libre acceso | HD 9980.5 MEY (Browse shelf(Opens below)) | Available | B00118 | ||
Book | TBS Barcelona Libre acceso | HD 9980.5 MEY (Browse shelf(Opens below)) | Not for loan | RESERVE | B00117 |