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Marketing personal by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: ESIC, 1999
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5549.5.C53 ACO.
Marketing des services / Christopher Lovelock, Jochen Wirtz, Denis Lapert by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Paris : Pearson Education France, 2004
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.122 LOV.
Marketing management para bancos y compañías aseguradoras europeas by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Eada Gestión, 1989
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 BAD.
El plan de marketing en la práctica (2004) by
Edition: 9ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: ESIC, 2004
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 SAI.
Dirección de marketing (edición del milenio) by
Edition: 10ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Pearson Prentice Hall, 2000
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 KOT. Not available: TBS Barcelona: Reference Only (1).
El marketing según Kotler by Series: Empresa ; 67
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Paidós, 1999
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 KOT.
Strategic marketing by
Edition: 9ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: McGraw-Hill, 2009
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.135 CRA.
Marketing plans by Series: Marketing
Edition: 6ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Elsevier, 2007
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 MCD.
Marketing management / Philip Kotler, Kevin Lane Keller by
Edition: Thirteenth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2009
Online access:
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 KOT.
Marketing management / Philip Kotler, Bernard Dubois, Delphine Manceau by
Edition: Eleventh edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Paris : Pearson Education France, 2003
Availability: Items available for loan: TBS Barcelona (6)Call number: HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT. Not available: TBS Barcelona: Reference Only (1).
Marketing accountability by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Kogan Page, 2009
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 MCD.
Marketing management / Philip Kotler, Kevin Lane Keller by
Edition: Fourteenth edition ; Global edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Harlow, England : Pearson Education, 2012
Online access:
Availability: Items available for loan: TBS Barcelona (4)Call number: HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT. Not available: TBS Barcelona: Reference Only (1).
Los 10 pecados capitales del marketing : signos y soluciones / Phillip Kotler ; translated by Ana García Bertrán by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: Barcelona : Gestión 2000, Centro Libros PAPF, 2005
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415 KOT, HF5415 KOT.
Dirección de marketing (2012) by
Edition: 14ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Pearson Education, 2012
Availability: Items available for loan: TBS Barcelona (4)Call number: HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT, HF5415.13 KOT. Not available: TBS Barcelona: Reference Only (1).
Traction by Series: Business
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Penguin, 2015
Availability: Items available for loan: TBS Barcelona (1)Call number: HD62.5 WEI. Not available: TBS Barcelona: Reference Only (1).
Winning in emerging markets : a road map for strategy and execution / Krishna G. Palepu, Tarun Khanna with Richard J. Bullock. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Language: English
Publication details: Boston, MA : Harvard Business Press, 2010
Availability: Items available for loan: TBS Barcelona (1)Call number: HF1008 KHA.
Retail marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2015
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 GOW.
International entrepreneurship starting, developing, and managing a global venture by
Edition: 3ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne SAGE, 2016
Availability: Items available for loan: TBS Barcelona (1)Call number: HB615 HIS. Not available: TBS Barcelona: Reference Only (1).
Fidelización de clientes by Series: Libros profesionales de empresa
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: ESIC, 2015
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.525 ALC.
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