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The laws of brand storytelling by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: NULL NULL,
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 WAL.
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Guerrilla marketing by
Edition: 4th ed., Completely updated and expanded ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Houghton Mifflin, 2007
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 CON.
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Luxury, lies, and marketing : shattering the illusions of the luxury brand / by Marie-Claude Sicard by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan, 2013.
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 SIC.
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Global marketing strategies for the promotion of luxury goods / Fabrizio Mosca, Rosalia Gallo. by Series: Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hershey, PA : Business Science Reference, 2016.
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999.L852 MOS.
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Communicating fashion brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Routledge, 2020
Availability: Items available for loan: TBS Barcelona (1)Call number: HF6161.C44 HUG.
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Future luxe : what's ahead for the business of luxury / Erwan Rambourg ; with foreword by François-Henri Pinault by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Vancouver ; Berkeley : Figure.1, 2020.
Online access:
Availability: Items available for loan: TBS Barcelona (2)Call number: HD9999 RAM, HD9999 RAM.
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Luxe & expérience client by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Dunod, 2017
Availability: No items available.
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Essential tools for operations management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Wiley, 2010
Availability: Items available for loan: TBS Barcelona (1)Call number: HD31 BUR.
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Pro en communication by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: NULL NULL,
Availability: Items available for loan: TBS Barcelona (1)Call number: HD30.3 LIB.
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The strategy and tactics of pricing by
Edition: 5ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5416.5 NAG.
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Overdressed by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Portfolio Penguin, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9939 CLI.
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Understanding the marketing exceptionality of prestige perfumes by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Routledge, 2018
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999.P3932 HOR.
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Digital luxury by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne SAGE, 2019
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 BAT.
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Key marketing metrics by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Financial Times Prentice Hall, 2009
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.2 FAR.
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Social media marketing for the future by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: [publisher unidentified],
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5414 FOR.
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Designing luxury brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Springer Berlin Heidelberg, 2018
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 DER.
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Influencer by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Citadel Press, Kensington Publishing Corp., 2018
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1265 HEN.
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The new luxury experience by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Springer, 2019
Availability: Items available for loan: TBS Barcelona (2)Call number: HD9999.L852 BAT, HD9999.L852 BAT.
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Consumer behavior by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Prentice Hall, 2004
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9940.A2 RAB.
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The Fundamentals of Digital Fashion Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Bloomsbury Visual, 2017
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9940.A2 HAR.
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