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Digital strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Autoedición, 2016
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1265 RAU.
Crossing the chasm by
Edition: 3ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: HarperCollins, 2014
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5439.H54 MOO.
Fundamentos de marketing by
Edition: 11ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Pearson Education, 2013
Availability: Items available for loan: TBS Barcelona (4)Call number: HF5415 KOT, HF5415 KOT, HF5415 KOT, HF5415 KOT. Not available: TBS Barcelona: Reference Only (1).
Luxury marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Springer, 2013
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 WIE.
Selling luxury by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Wiley, 2009
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 LEN.
International entrepreneurship starting, developing, and managing a global venture by
Edition: 3ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne SAGE, 2016
Availability: Items available for loan: TBS Barcelona (1)Call number: HB615 HIS. Not available: TBS Barcelona: Reference Only (1).
Comportamiento del consumidor by
Edition: 10ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Pearson Education, 2010
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 SCH.
Pricing by Series: Libros profesionales de empresa
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: ESIC, 2015
Availability: Items available for loan: TBS Barcelona (1)Call number: HB221 ESL.
Fidelización de clientes by Series: Libros profesionales de empresa
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: ESIC, 2015
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.525 ALC.
Monetizing innovation by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Wiley, 2016
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.153 RAM.
The new emerging market multinationals :four strategies for disrupting markets and building brands / Amitava Chattopadhyay, Rajeev Batra, with Aysegul Ozsomer. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York, NY : McGraw-Hill, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 CHA.
Le luxe by Series: Que sais-je?
Edition: 8ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Presses Universitaires de France (PUF), 2014
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 CAS.
Les panels by Series: Management en action
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2013
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.3 DEC.
Business to business marketing management (2013) by
Edition:
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Routledge, 2013
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 ZIM.
One perfect pitch by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: McGraw-Hill, 2016
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 PER.
Solution selling by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: McGraw-Hill, 1995
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5438.25 BOS. Not available: TBS Barcelona: Reference Only (1).
Business to business marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Palgrave Macmillan, 2003
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1263 MIC.
Le grand livre du luxe by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Eyrolles, 2014
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 CAS.
Les incontournables du commerce de demain by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Dauvers, 2015
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 DAU.
Mastering the complex sale by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Wiley, 2010
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5438.25 THU.
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