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What Chinese want by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Palgrave Macmillan, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.33 DOC.
Retail marketing by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: McGraw-Hill, 2002
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5429 MCG.
Free by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyperion, 2009
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 AND.
Los 10 pecados capitales del marketing : signos y soluciones / Phillip Kotler ; translated by Ana García Bertrán by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: Barcelona : Gestión 2000, Centro Libros PAPF, 2005
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415 KOT, HF5415 KOT.
Marketing calculator by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Wiley, 2008
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 POW.
Product strategy and management by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Prentice Hall, 2007
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.15 BAK.
Managing brand equity by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Free Press, 1991
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 AAK.
Pricing on purpose by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Wiley, 2006
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5416.5 BAK.
Strategic brand management (2012, 2 ed.) by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Prentice Hall, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 KEL.
The strategy and tactics of pricing by
Edition: 5ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5416.5 NAG.
Référencement et visibilité web by Series: Lire Agir
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Vuibert, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: TK5105.888 COL.
Advertising and promotion by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne SAGE, 2010
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5823 HAC.
Publicidad online by Series: Libros profesionales de empresa
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: ESIC, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HF6146.I58 ROD.
e-Publicité by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Dunod, 2011
Availability: Items available for loan: TBS Barcelona (1)Call number: HF6146.I58 DEC.
Lovemarks by Series: Empresa activa
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Urano, 2005
Availability: Items available for loan: TBS Barcelona (1)Call number: 121.92 ROB.
La venta de servicios financieros by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Deusto, DL 1992
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5438.4 RIT.
Marketing des services by Series: Les Topos
Edition: 2ª ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Dunod, 2009
Availability: Items available for loan: TBS Barcelona (3)Call number: HF5415 LAP, HF5415 LAP, HF5415 LAP.
Business to business marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: De Boeck, 2013
Availability: Items available for loan: TBS Barcelona (7)Call number: HF5415.1263 MAL, HF5415.1263 MAL, HF5415.1263 MAL, HF5415.1263 MAL, HF5415.1263 MAL, HF5415.1263 MAL, HF5415.1263 MAL. Not available: TBS Barcelona: Reference Only (1).
Pentacom (2012) by
Edition: 3ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2012
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5821 MAL, HF5821 MAL. Not available: TBS Barcelona: Reference Only (1).
Branding management by
Edition: 3ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: DP402.B24 LEW.
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