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La defensa del precio en la venta by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Gestión 2000, 2002
Availability: Items available for loan: TBS Barcelona (1)Call number: HB221 HUY.
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Strátegie de fidélisation by Series: Références
Edition: 2ª ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Éditions d'Organisation, 2003
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.525 LEH.
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El comportamiento del consumidor by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: McGraw-Hill,
Online access:
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.33 COH.
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Comportamiento del consumidor by Series: Economía y empresa ; 36
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: UOC, 2006
Online access:
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.33 MOL.
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60 cas d'école en stratégie et marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Dunod, 2004
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 FIG.
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Marketing du tourisme et de l'hôtellerie by Series: Manuels EO/FP
Edition: 3ª ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Éditions d'Organisation, 2004
Availability: Items available for loan: TBS Barcelona (1)Call number: 121.07 BAR.
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Kids marketing by Series: Consommation des 0/25 ans
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Management & Societé (EMS), 2007
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.33 BRE.
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El mercado son personas by Series: Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: McGraw-Hill, D.L. 1990
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 CHI.
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Marketing du tourisme by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Gaëtan Morin éditeur, 1987
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 TOC.
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Cas et solutions de techniques commerciales by Series: Marketing & Stratégie
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Chotard et associés, 1990
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 CHI.
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Guérilla marketing by Series: Businessman
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: First, 1989
Online access:
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415 LEV, HF5415 LEV.
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Mercadotecnia de servicios by
Edition: 3ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Pearson Education, cop. 1997
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1263 LOV.
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El plan de marketing estratégico by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Gestión 2000, 1994
Availability: Items available for loan: TBS Barcelona (1)Call number: 121.89 HER.
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Le marketing industriel vade-mecum by Series: Practiques d'Entreprises
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Management & Societé (EMS), 2003
Availability: Items available for loan: TBS Barcelona (1)Call number: 121.16 BLA.
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Marketing et stratégie des services by Series: Gestion | Politique générale, Finance et Marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Economica, 2004
Availability: Items available for loan: TBS Barcelona (2)Call number: 121.07 EIG, 121.07 EIG.
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Marketing de servicios (1999) by
Edition: 2ª ed. revisada y ampliada
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: ESIC, 1999
Online access:
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 GRA.
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Marketing de servicios (2005) by
Edition: 4ª ed. revisada y actualizada
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: ESIC, 2005
Online access:
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 GRA.
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Marketing business to business (2005, 3 ed.) by
Edition: 3ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2005
Online access:
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.13 MAL, HF5415.13 MAL.
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Marketing management para bancos y compañías aseguradoras europeas by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Eada Gestión, 1989
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 BAD.
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Simplicity marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Pearson Prentice Hall, 2001
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 CRI.
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