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Beyond fashion : inside the fashion business / Ilaria Caielli by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English Publisher: Barcelona : Hoaki, [2022]
Other title:
  • Fashion
Availability: Items available for loan: TBS Barcelona (1)Call number: TT497 CAI.
European fashion : the creation of a global industry / edited by Regina Lee Blaszczyk and Veronique Pouillard by Series: Studies in Design and Material Culture
Material type: Text Text; Literary form: Not fiction ; Audience: General;
Language: English Publisher: Manchester : Manchester University Press, 2018
Availability: Items available for loan: TBS Barcelona (1)Call number: TT497 BLA.
Fashion & luxury marketing / Michael R. Solomon and Mona Mrad. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London ; Thousand Oaks CA ; New Delhi ; Singapore : SAGE Publications, 2022.
Other title:
  • Fashion and luxury marketing
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999.L852 SOL.
International luxury brand strategy / by Pierre Xiao Lu. by
Edition: First edition.
Material type: Text Text; Literary form: Not fiction
Language: English
Publication details: Abingdon, England ; New York : Routledge, Taylor and Franics Group, 2022.
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999.L852 LU.
Cultural heritage marketing : a relationship marketing approach to conservation services / Izabella Parowicz
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English Publisher: New York, NY : Springer Berlin Heidelberg, 2018
Availability: Items available for loan: TBS Barcelona (1)Call number: G156.5 PAR.
Marketing analytics : statistical tools for marketing and consumer behaviour using SPSS / José Marcos Carvalho de Mesquita and Erik Kostelijk. by Series: Business analytics
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2022
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.125 MES.
The psychology of food marketing and (over)eating / edited by Frans Folkvord. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Language: English Publisher: London ; New York, New York : Routledge, [2020]Copyright date: ©2020
Availability: Items available for loan: TBS Barcelona (1)Call number: TX357 FOL.
Lists:
The end of marketing : humanizing your brand in the age of social media / Carlos Gil. by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English Publisher: London ; New York, NY : Kogan Page, 2022
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 GIL.
Toxic masculinity : men, meaning, and digital media / John Mercer and Mark McGlashan. by Series: Masculinity, Sex, and Popular Culture
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Language: English Publisher: New York, NY : Routledge, Taylor & Francis Group, [2022]Copyright date: ©2022
Availability: Items available for loan: TBS Barcelona (1)Call number: SOON AVAILABLE.
Doing business in emerging markets / S. Tamer Cavusgil, Pervez N. Ghauri and Leigh Anne Liu. by
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles, CA ; London : Sage Publications, 2021
Availability: Items available for loan: TBS Barcelona (2)Call number: HD62.4 CAV, HD62.4 CAV.
Comportamiento del consumidor / Michael R. Solomon ; translated by María Jesús Herrero Díaz ; technical revision by Laura Alicia Calleros Torre by
Edition: 11th ed. ; 2 copies
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: English Publisher: Ciudad de México : Pearson Educación de México, [2017]
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.33 SOL.
Dirección de marketing / Philip Kotler, Kevin Lane Keller ; traducción: Leticia Esther Pineda Ayala, Lourdes Amador Araujo ; rev. técnica: Javier Cervantes González by
Edition: 15th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: México : Pearson Educación, cop. 2016
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.13 KOT, HF5415.13 KOT.
Comportamiento del consumidor / Michael R. Solomon ; translated by Leticia Esther Pineda Ayala by
Edition: 10th ed. ; 3 copies
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: Naucalpan de Juárez : Peason Educación de México, 2013
Availability: Items available for loan: TBS Barcelona (3)Call number: HF5415.33 SOL, HF5415.33 SOL, HF5415.33 SOL.
Investigación de mercados : conceptos esenciales / Naresh K. Malhotra
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: México Pearson Educación 2016
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.2 MAL, HF5415.2 MAL.
Publicidad, promoción y comunicación integral en marketing / Kenneth E. Clow, Donald Baack; translated by María del Pilar Carril Villarreal by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: México D.F. : Pearson Educación, 2010
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.123 CLO, HF5415.123 CLO.
Persuasive online copywriting : how to take your words to the bank / Bryan Eisenberg, Jeffrey Eisenberg, Lisa T. Davis. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Austin, TX : Wizard Academy Press 2003
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1265 EIS.
Marketing research : text and cases / Bruce Wrenn, Robert E. Stevens, David L. Loudon. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Best Business Books, c2007
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.2 WRE.
Histoires de marques de luxe : quatre industries, quatre business models innovants / Philippe Rebière by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Paris : Ellipses, 2022.
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 REB.
The voice catchers : how marketers listen in to exploit your feelings, your privacy, and your wallet / Joseph Turow. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English Publisher: New Haven : Yale University Press, [2021]Copyright date: ©2021
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1264 TUR.
Foundations of marketing / William Pride, O.C. Ferrell. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston, MA : Cengage Learning, 2017.
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 PRI.
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