No logo : no space, no choice, no jobs

Klein, Naomi, 1970-

No logo : no space, no choice, no jobs No space, no choice, no jobs / Naomi Klein. - 10th anniversary ed., 3rd ed. - New York : Picador, 2010, c2009. - xli, 502 p. : ill. ; 21 cm.

Includes bibliographical references (p. [491]-493) and index.

‘No Logo’ was a book that defined a generation when it was first published in 1999. For its 10th anniversay Naomi Klein has updated this iconic book.

By the time you’re twenty-one, you’ll have seen or heard a million advertisements. But you won’t be happier for it.

This is a book about that much-maligned, much-misunderstood generation coming up behind the slackers, who are being intelligent and active about the world in which they find themselves. It is a world in which all that is ‘alternative’ is sold, where any innovation or subversion is immediately adopted by un-radical, faceless corporations. But, gradually, tentatively, a new generation is beginning to fight consumerism with its own best weapons; and it is the first skirmishes in this war that this abrasively intelligent book documents brilliantly.

9780007340774

2010483071


International business enterprises--Political aspects.
International business enterprises--Public opinion.
Brand name products--Political aspects.
Brand name products--Public opinion.

HD2755.5 / .K575 2010

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