The intrapreneurs' factory
The intrapreneurs' factory
- , 2019
- 199 p. 23 cm.
a practical guide for corporate managers who want to leverage intrapreneurship
Introduction Ten steps to shape a resounding program for intrapreneurs-- Step 1: Reason why, and strategic alignment-- Step 2: Value proposition for intrapreneurs, target group, and timing-- Step 3: Sponsorship-- Step 4: Intrapreneurship process: identification, selection, and incubation-- Step 5: Intrapreneurs status, coaching, and resources-- Step 6: Business units commitment-- Step 7: Exit scenarios, innovation business development, and scale-up-- Step 8: Entrepreneurial culture, company attractiveness, and societal impact-- Step 9: Innovation ecosystem-- Step 10: Value creation, key metrics, and intrapreneurship business canvas-- +20 intrapreneurs exemplary stories-- Airbus, Air France, Air Liquide, BNPP, Bouygues, Coca-Cola, Engie, La Poste, Malakoff Médéric, makesense, Orange, Radio France, RATP, SNCF Mobilités, Société Générale, Thales, Total--
Intrapreneurship is a powerful engine which requires handy driving: sponsorship, business commitment, clear deadlines, and tight intrapreneurs' coaching, are the most prevalent. With this guide, full of insights and strategy, you will go through 10 shrewd steps to build a program for intrapreneurs, and discover over 20 exemplary intrapreneurs stories.
9781704767680
HB Economic Theory. Demography
Corporate managers
Innovation
Entrepreneurship
a practical guide for corporate managers who want to leverage intrapreneurship
Introduction Ten steps to shape a resounding program for intrapreneurs-- Step 1: Reason why, and strategic alignment-- Step 2: Value proposition for intrapreneurs, target group, and timing-- Step 3: Sponsorship-- Step 4: Intrapreneurship process: identification, selection, and incubation-- Step 5: Intrapreneurs status, coaching, and resources-- Step 6: Business units commitment-- Step 7: Exit scenarios, innovation business development, and scale-up-- Step 8: Entrepreneurial culture, company attractiveness, and societal impact-- Step 9: Innovation ecosystem-- Step 10: Value creation, key metrics, and intrapreneurship business canvas-- +20 intrapreneurs exemplary stories-- Airbus, Air France, Air Liquide, BNPP, Bouygues, Coca-Cola, Engie, La Poste, Malakoff Médéric, makesense, Orange, Radio France, RATP, SNCF Mobilités, Société Générale, Thales, Total--
Intrapreneurship is a powerful engine which requires handy driving: sponsorship, business commitment, clear deadlines, and tight intrapreneurs' coaching, are the most prevalent. With this guide, full of insights and strategy, you will go through 10 shrewd steps to build a program for intrapreneurs, and discover over 20 exemplary intrapreneurs stories.
9781704767680
HB Economic Theory. Demography
Corporate managers
Innovation
Entrepreneurship
