| 000 | 01497cam a2200277 i 4500 | ||
|---|---|---|---|
| 001 | 991107439620206196 | ||
| 005 | 20241218142923.0 | ||
| 008 | 240724t20242024enka e b 001 0 eng d | ||
| 020 | _a9781529428667 | ||
| 035 |
_a(OCoLC)1465003985 _z(OCoLC)1420449161 |
||
| 035 | _a(OCoLC)on1465003985 | ||
| 040 |
_aTOH _beng _erda _cTOH _dOCLCO _dYDX |
||
| 041 | _aeng | ||
| 050 | 4 |
_aHD9940.A2 _bD84 2024 |
|
| 100 |
_aDuffty, Keanan _eauthor _924416 |
||
| 245 | 1 | 4 |
_aThe fashion entrepreneur _b: a definitive guide to building your brand _c/ Keanan Duffty. |
| 260 |
_aLondon : _bLaurence King Publishing, an imprint of Quercus Editions Ltd., _c2024. |
||
| 300 |
_a192 pages : _billustrations (chiefly color) ; _c22 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 520 | _aThis essential guide shows aspiring entrepreneurs how to bring a fashion business idea to life from forming a legal entity and writing a business plan, to organizing a structure, scaling a business and strategizing for growth. Readers will develop theoretical and practical approaches to supply chain management and marketing strategies. Case study interviewees include designer Tommy Hilfiger and some of the biggest names in fashion marketing, publicity, brand collaboration and legal representation. | ||
| 650 | 0 |
_aClothing trade _xManagement _912342 |
|
| 650 | 0 |
_aNew business enterprises _xManagement _97673 |
|
| 650 | 0 |
_aFashion merchandising _98540 |
|
| 650 | 0 |
_aEntrepreneurship _9570 |
|
| 942 | _2lcc | ||
| 999 |
_c4445 _d4445 |
||