000 | 00966nam a2200301Ia 4500 | ||
---|---|---|---|
001 | 437 | ||
008 | 230305s2007 xx 000 0 und d | ||
020 | _a9788497885935 | ||
041 | _aspa | ||
245 | 0 | _aEstrategias y técnicas de comunicación | |
260 |
_a _bUOC, _c2007 |
||
300 | _a344 p. ; 24 cm | ||
490 |
_aEconomía y empresa; _v88 |
||
500 | _auna visión integrada en el marketing | ||
630 |
_aHF COMMERCE _914 |
||
650 | 0 |
_aMarketing _91020 |
|
650 | 0 |
_aBusiness communication _94067 |
|
650 | 0 |
_aAdvertising _92839 |
|
650 |
_a _912 |
||
700 |
_aRodríguez Ardura, Inma _eAuthor _91781 |
||
856 | _uhttp://books.google.es/books?id=-6B6ZSWQ11YC&printsec=frontcover&dq=estrategias+y+tecnicas+de&hl=es&ei=pfbTTIaOCIiWOrSn4bQG&sa=X&oi=book_result&ct=book-thumbnail&resnum=2&sqi=2&ved=0CDIQ6wEwAQ#v=onepage&q&f=false | ||
902 | _a743 | ||
905 | _am | ||
912 | _a2007-01-01 | ||
942 | _a1 | ||
953 | _d2010-11-05 13:29:26 | ||
999 |
_c444 _d444 |