| 000 | 01285nam a2200385Ia 4500 | ||
|---|---|---|---|
| 001 | 405 | ||
| 008 | 230305s2009 xx 000 0 und d | ||
| 020 | _a9780071625746 | ||
| 043 | _aen_UK | ||
| 041 | _aeng | ||
| 245 | 0 | _aGet content, get customers | |
| 260 |
_a _bMcGraw-Hill, _c2009 |
||
| 300 | _axxii + 261 p. ; 23 cm | ||
| 490 | _aMarketing | ||
| 500 | _aturn prospects into buyers with content marketing | ||
| 505 | _aIncluye índice y casos de estudio. | ||
| 590 | _bVista parcial disponible en Google Books (enlace) | ||
| 630 | 0 |
_aMarketing _xAdvertising _91084 |
|
| 650 | 0 |
_aInternet marketing _91133 |
|
| 650 |
_a estratégico _920519 |
||
| 650 |
_a Creación de contenidos _92644 |
||
| 650 |
_a Web _92550 |
||
| 650 |
_a Marca _9856 |
||
| 650 |
_a Comportamiento del consumidor _91651 |
||
| 650 | _a Casos estudio. | ||
| 700 |
_aBarrett, Newt _eAuthor _92645 |
||
| 700 |
_aPulizzi, Joe _eAuthor _92646 |
||
| 856 | _uhttp://books.google.es/books?id=6y4uUxjPYkgC&printsec=frontcover&dq=get+content+get+customers+pulizzi&hl=es&ei=g5PKTJjKGpHqOcnr1LEB&sa=X&oi=book_result&ct=book-thumbnail&resnum=1&ved=0CDEQ6wEwAA#v=onepage&q&f=false | ||
| 902 | _a101 | ||
| 905 | _am | ||
| 912 | _a2009-01-01 | ||
| 942 | _a1 | ||
| 953 | _d2010-10-29 11:57:44 | ||
| 999 |
_c412 _d412 |
||