000 02437nam a2200301Ia 4500
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008 230305s2021 xx 000 0 und d
020 _a9789811634598
040 _cTBS
041 _aeng
043 _aen_UK
245 0 _aCorporate social responsibility and entrepreneurship for sustainability
_b: leading in the era of digital transformation
_c/ Young Won Park (author), Ye Jin Park (author)
260 _bSpringer,
_c2021
300 _a126 pages ; 25 cm
505 _aChapter 1. The core challenge of CSR in entrepreneurial ventures — Chapter 2. Crosscultural CSR Strategy — Chapter 3. CSR and marketing integration: network perspective — Chapter 4. CSR Advocacy: perspectives from within the firm — Chapter 5. Corporate Strategy for Corporate and Ecosystem Sustainability — Chapter 6. Clusterlevel legitimacy and strategic tie formation of ventures — Chapter 7. Role of CEO's moral compass as the Organization's the Fourth Dimension in the era of Digital Transformation — Chapter 8. Concluding remarks and future research issues. —
520 _aThis book addresses the dilemma that firms face in engaging in corporate social responsibility (CSR) while maintaining a financially sustainable business model in the era of digital transformation. Several strategies that firms have taken to integrate CSR within the business model are also highlighted. To explicate the problems involved, the book primarily focuses on entrepreneurial ventures, given their nascent business model that best illustrates how business leaders can embed the social mission in the firm at the beginning of organizational founding. In this age, sustainability is an innovation's new frontier. For sustainable competitive advantage, the book argues for how companies can build more sustainable products, processes, and practices that benefit the firm and society through maintaining an entrepreneurial philosophy.
590 _bIncludes bibliographical references.
630 _aHB Economic Theory. Demography
_918
650 0 _aSocial responsibility of business
_92683
650 0 _aLeadership
_92600
650 _aEnvironmental education
_913502
650 0 _aLeadership
_92600
650 _aEnvironmental and Sustainability Education
_913504
650 0 _aEntrepreneurship
_9570
700 _aPark, Ye Jin
_eAutor
_913505
700 _aPark, Young Won
_eAutor
_913506
942 _2lcc
999 _c3101
_d3101