000 | 01744 am a2200313 a 4500 | ||
---|---|---|---|
001 | 7139904 | ||
003 | CaAEU | ||
005 | 20240918195208.0 | ||
008 | 130805s2014 nyuab b 001 0 eng d | ||
015 |
_aGBB376581 _2bnb |
||
016 | 7 |
_a016482749 _2Uk |
|
020 | _a9781259010590 | ||
035 | _aocn870415509 | ||
040 |
_aUKMGB _beng _cUKMGB _dNLGGC _dOCLCO _dOCLCF _dOCLCO _dAEC |
||
041 | _aeng | ||
050 | 4 |
_aHD62.4 _b.B365 2014 |
|
100 |
_aBartlett, Christopher A. _d1943- _eauthor _921158 |
||
245 | 1 | 0 |
_aTransnational management _b: text, cases and readings in cross-border management _c/ Christopher A. Bartlett, Paul W. Beamish. |
250 | _aSeventh edition. | ||
260 |
_aNew York, NY : _bMcGraw-Hill Education, _c2014. |
||
300 |
_axxiii, 710 pages : _billustrations, maps ; _c24 cm. |
||
500 | _aPrevious edition: 2011. | ||
504 | _aIncludes bibliographical references and index. | ||
520 | _aTransnational Management focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework showing the interplay between the multinational corporation, the countries in which it does business, and the competitive environment in which it operates. Through text narrative, cases, and readings, the authors skillfully examine the development of strategy, organizational capabilities, and management challenges for operating in the global economy. | ||
526 | _aMSc International Business: Unit 2. International Strategy and Organisation | ||
650 | 0 |
_aInternational business enterprises _xManagement _9498 |
|
700 |
_aBeamish, Paul W. _d1953- _eauthor _922152 |
||
942 | _2lcc | ||
999 |
_c2812 _d2812 |