000			01818nam a2200337Ia 4500
001			2659
008			230305s2004 xx 000 0 und d
020			_a9780140445107
043			_aen_UK
041			_aeng
245		4	_aThe 'art' of rhetoric
260			_a _bHarvard University Press, _c2004
300			_ali, 491 p. ; 17 cm.
520			_aWith the emergence of democracy in the city-state of Athens in the years around 460 BC, public speaking became an essential skill for politicians in the Assemblies and Councils - and even for ordinary citizens in the courts of law. In response, the technique of rhetoric rapidly developed, bringing virtuoso performances and a host of practical manuals for the layman. While many of these were little more than collections of debaters' tricks, the Art of Rhetoric held a far deeper purpose. Here Aristotle (384-322 BC) establishes the methods of informal reasoning, provides the first aesthetic evaluation of prose style and offers detailed observations on character and the emotions. Hugely influential upon later Western culture, the Art of Rhetoric is a fascinating consideration of the force of persuasion and sophistry, and a compelling guide to the principles behind oratorical skill.
590			_bReprint of 1926 ed. published by W. Heinemann, London. ; Greek and English on opposite pages.
630			_aPA ROMAN LITERATURE _911698
650			_aRhetoric _911701
650			_a _9794
650			_aAncient _911702
650			_aAristotle _911725
650			_a _912
700			_aAristotle, _eAuthor
902			_a900
905			_am
911			_ahttps://biblioteca.tbs-education.es/portadas/9780140445107.jpg
912			_a2004-01-01
942			_a1
953			_d2019-09-20 11:41:34
999			_c2564 _d2564
655			_aCOMMUNICATION SKILLS IN ENGLISH