000 | 01596nam a2200313Ia 4500 | ||
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001 | 2636 | ||
008 | 230305s2008 xx 000 0 und d | ||
020 | _a9781422114698 | ||
043 | _aes_ES | ||
041 | _aeng | ||
245 | 0 | _aKeeping strategy on track | |
260 |
_a _bHarvard Business Review Press, _c2008 |
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300 | _aviii, 187 pages ; 21 cm. | ||
505 |
_aIntroduction / Julia Kirby _rThe Pitfalls of Parenting Mature Companies / John Strahinich-- _rGo Global-- _ror No? / Walter Kuemmerle-- _rStick to the Core-- _ror Go for More? / Thomas J. Waite-- _rGrowing for Broke / Paul Hemp-- _rCross Selling or Cross Purposes? / Ford Harding-- _rA Rose by Any Other Name / Daniel B. Stone.-- |
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520 | _a'Few management topics generate as much discussion - and disagreement - as strategy. Explore the key issues for yourself through this collection of the most popular Harvard Business Review cases on the topic: Do you really need to take your company global? If so, how and when?: Should you grow from the core - or expand into new markets?: Should you make that next acquisition - or are you 'growing for broke?': and How can you provide incentives for collaboration across teams?'--Jacket. | ||
630 |
_aHD INDUSTRIES. LAND USE. LABOR _937 |
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650 | 0 |
_aConsumer behavior _xCase studies |
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650 | _aConsumer behavior | ||
650 | 0 | _aConsumer behavior | |
650 | 0 | _aConsumer behavior | |
650 | _aConsumer behavior | ||
902 | _a431 | ||
905 | _am | ||
912 | _a2008-01-01 | ||
942 | _a1 | ||
953 | _d2019-08-28 13:52:21 | ||
999 |
_c2543 _d2543 |
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655 | _aConsumer behavior -- Textbooks |