000 02947nam a2200373Ia 4500
001 1943
008 230305s2017 xx 000 0 und d
020 _a9780789759016
043 _aen_UK
041 _aeng
245 0 _aBranding yourself
250 _a3a ed
260 _a
_bPearson Education,
_c2017
300 _a371 p. ; 23 cm
500 _ahow to use social media to invent or reinvent yourself
505 _aI Why should I care about self-promotion : Welcome to the party ; How do you fit in the mix?
_rII Your network is your castle-build it ; Blogging : telling your story ; LinkedIn : networking on steroids ; Twitter : sharing in the conversation ; Facebook : developing a community of friends ; Say cheese : sharing photos and videos ; Other social networking tools ; Googling yourself : finding yourself on search engines ; Bringing it all together : launching your brand ; Measuring success : you like me, you really like me!--
_rIII Promoting your brand in the real world : How to network : hello, my name is ... ; Public speaking : we promise you won't die ; Getting published : I'm an author ! ; Personal branding : using what you've learned to land your dream job.--
520 _aWant a new job or career? Need to demonstrate more value to customers or employers? Use today's hottest social media platforms to build the powerful personal brand that gets you what you want! In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to and networking to advance your career, grow your business, and land new job opportunities. From LinkedIn to Facebook, now including Instagram and SnapChat, this book is packed with new techniques and ideas that are practical, easy, and effective. Deckers and Lacy show you how to supercharge all your business and personal relationships...demonstrate that you are the best solution to employers' or partners' toughest problems...become a recognized thought leader...and turn your online network into outstanding jobs, great projects, and a fulfilling, profitable career!
590 _bVista previa disponible en Google Books (enlace)
630 _aCLASS H - SOCIAL SCIENCES
_94381
650 _aBusiness networks
_95413
650 0 _aBranding (Marketing)
_96284
650 _a Career development
_99148
650 _a Social media.
700 _aLacy, Kyle,
_eAuthor
700 _aDeckers, Erik,
_eAuthor
856 _uhttps://books.google.es/books?id=Z_Q4DwAAQBAJ&printsec=frontcover&dq=Branding+yourself+:+how+to+use+social+media+to+invent+or+reinvent+yourself&hl=es&sa=X&ved=0ahUKEwj-kJP_r-HXAhVL2BoKHQd0BEgQ6AEIJjAA#v=onepage&q=Branding%20yourself%20%3A%20how%20to%20use%20social%20media%20to%20invent%20or%20reinvent%20yourself&f=false
902 _a365
905 _am
911 _ahttps://biblioteca.tbs-education.es/portadas/9780789759016.jpg
912 _a2017-01-01
942 _a1
953 _d2017-11-28 14:28:40
999 _c1883
_d1883