| 000 | 01740nam a2200301Ia 4500 | ||
|---|---|---|---|
| 001 | 1808 | ||
| 008 | 230305s2014 xx 000 0 und d | ||
| 020 | _a9781118915554 | ||
| 041 | _aeng | ||
| 245 | 0 | _aPersonal branding for dummies | |
| 260 |
_a _bWiley, _c2014 |
||
| 300 | _a338 p. ; 23 cm | ||
| 505 |
_aWhy is personal branding important? _rKnowing your brand-- _rCommunicating your brand with the world-- _rControlling your brand ecosystem-- _rThe part of tens.-- |
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| 520 | _aThis book is your guide to creating and maintaining a personal trademark by equating self-impression with other people's perceptions. This updated edition includes new information on expanding your brand through social media, online job boards, and communities, using the tried and true methods that are the foundation of personal branding. Marketing your skills and personality, and showing the rest of the world who you are, gives you a competitive edge. Whether you're looking for your first job, considering changing careers, or just want to be more viable and successful in your current career, this guide provides the step-by-step information you need to develop your personal brand. | ||
| 630 |
_aHF COMMERCE _914 |
||
| 650 | 0 | _aConsumer behavior | |
| 650 | _aConsumer behavior | ||
| 650 | _aConsumer behavior | ||
| 700 |
_aChritton, Susan, _eAuthor |
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| 856 | _uhttps://books.google.es/books?id=GF3OAwAAQBAJ&printsec=frontcover&dq=personal+branding+chritton&hl=ca&sa=X&ved=0ahUKEwj_6MHH_eLUAhUBWxoKHdC0AQQQ6AEIKDAA#v=onepage&q=personal%20branding%20chritton&f=false | ||
| 902 | _a458 | ||
| 905 | _am | ||
| 912 | _a2014-01-01 | ||
| 942 | _a1 | ||
| 953 | _d2017-06-29 13:47:03 | ||
| 999 |
_c1763 _d1763 |
||
| 655 | _aConsumer behavior -- Textbooks | ||