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Harnessing omni-channel marketing strategies for fashion and luxury brands / edited by Wilson Ozuem, Elena Patten, Yllka Azemi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Irvine, CA : BrownWalker Press, 2020
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9940.A2 OZU.
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The management of luxury : an international guide / edited by Benjamin Berghaus, Günter Müller-Stewens, and Sven Reinecke. by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York, NY : Kogan Page, 2018
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 BER.
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Global marketing strategies for the promotion of luxury goods / Fabrizio Mosca, Rosalia Gallo. by Series: Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hershey, PA : Business Science Reference, 2016.
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999.L852 MOS.
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Digital marketing strategies for fashion and luxury brands / Wilson Ozuem, Yllka Azemi. by Series: Advances in marketing, customer relationship management, and E-services (AMCRMES) book series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hershey, PA : IGI Global, Business Science Reference, 2018.
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9940.A2 OZU.
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