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The artification of luxury fashion brands : synergies, contaminations, and hybridizations / edited by Marta Massi, Alex Turrini ; foreword by Jean-Noël Kapferer. by Series: Palgrave studies in practice: Global fashion brand management ; 2523-3505.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Cham, Switzerland : Palgrave Macmillan, 2020.
Availability: Items available for loan: TBS Barcelona (1)Call number: TT507 MAS.
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From art to marketing : the relevance of authenticity to contemporary consumer culture / Marta Massi. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Basingstoke : Palgrave Macmillan, 2023
Availability: Items available for loan: TBS Barcelona (1)Call number: N8600 MAS .
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