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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston, MA : Harvard Business School Press, 2005
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.153 KIM, HF5415.153 KIM.
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La estrategia del océano azul : cómo crear en el mercado espacios no disputados en los que la competencia sea irrelevante / W. Chan Kim, Renée Mauborgne. by
Edition: Sixth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: Barcelona : Edigrabel S.A., 2008
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.153 KIM.
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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne. by
Edition: Expanded edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston, MA : Harvard Business Review Press, 2015
Availability: Items available for loan: TBS Barcelona (2)Call number: HF5415.153 KIM, HF5415.153 KIM.
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