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Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: , 2017
Availability: Items available for loan: TBS Barcelona (1)Call number: HF6146.I58 JON.
Decoding the irrational consumer by Series: Marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Kogan Page, 2015
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.12615 BRI.
Lists:
Trends in tourist behavior by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Springer, 2019
Availability: Items available for loan: TBS Barcelona (1)Call number: G155.7 ART.
Perspectives on Consumer Behaviour by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Springer, 2020
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 SRO.
The aging consumer by
Edition: 2nd edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Routledge, 2021
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.332.O43 DRO.
Haptic Sensation and Consumer Behaviour by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Palgrave Macmillan, 2020
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 RAC.
Congruency, Expectations and Consumer Behavior in Digital Environments by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Springer Gabler, 2020
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 NIM.
Social commerce by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Palgrave Macmillan, 2019
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 BOA.
The Routledge companion to consumer behavior by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Routledge, 2018
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 SOL.
Ethics and manipulation in advertising : answering a flawed indictment / Michael J. Phillips. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Westport, CT : Quorum, 1997.
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5822 PHI.
Predictably irrational by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Harper, 2009
Availability: No items available.
Business unusual by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Kogan Page, 2022
Availability: Items available for loan: TBS Barcelona (1).
Comportamiento del consumidor / Michael R. Solomon ; translated by María Jesús Herrero Díaz ; technical revision by Laura Alicia Calleros Torre by
Edition: 11th ed. ; 2 copies
Material type: Text Text; Literary form: Not fiction
Language: Spanish Original language: English Publisher: Ciudad de México : Pearson Educación de México, [2017]
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.33 SOL.
Comportamiento del consumidor / Michael R. Solomon ; translated by Leticia Esther Pineda Ayala by
Edition: 10th ed. ; 3 copies
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish Original language: English
Publication details: Naucalpan de Juárez : Peason Educación de México, 2013
Availability: Items available for loan: TBS Barcelona (3)Call number: HF5415.33 SOL, HF5415.33 SOL, HF5415.33 SOL.
Consumer behaviour / Wayne D Hoyer, [and four others]. by
Edition: Second Asia-Pacific edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Victoria, Australia : Cengage Learning Australia, 2021.
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 HOY.
Marketing luxury services : concepts, strategy, and practice / Miguel Angelo Hemzo. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Language: English
Publication details: Cham, Switzerland : Springer International Publishing ; Imprint: Palgrave Macmillan, 2023
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5410 HEM.
Sensory marketing : an introduction / Bertil Hultén. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London ; Thousand Oaks, CA: Sage Publications, 2020
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 HUL.
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Consumer psychology : theories & applications / Hazel Huang. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Language: English
Publication details: London ; Thousand Oaks, CA : Sage Publications, 2023
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 HUA.
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Fashion brand management : plan, scale and market a successful fashion business / Alison Lowe. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York, NY : Kogan Page, 2023
Availability: Not available: TBS Barcelona: Checked out (1).
Consumer behavior : buying, having, and being / Michael R. Solomon, Cristel Antonia Russell. by
Edition: 14th edition ; Global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Harlow, England : Pearson Education 2024
Availability: Items available for loan: TBS Barcelona (3)Call number: HF5415.32 SOL, HF5415.32 SOL, HF5415.32 SOL.
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