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Understanding digital marketing by
Edition: 4a ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Kogan Page, 2017
Availability: Items available for loan: TBS Barcelona (1)Call number: HF6146.I58 RYA.
Market segmentation (2004) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Elsevier, 2004
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.127 MCD.
Integrated marketing communications by
Edition: 3a ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Cengage Learning, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.123 CHI.
Business market management (B2B) by
Edition: 3a ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1263 AND.
Key account management by
Edition: 3a ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Wiley, 2013
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5438.8.K48 WOO.
Business to business marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: South-Western Thompson Learning, 2002
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1263 VIT.
Understanding business marketing and purchasing by
Edition: 3a ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Cengage Learning, 2010
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1263 FOR.
Marketing metrics : the manager's guide to measuring marketing performance / Neil T. Bendle, Paul W. Farris, Phillip E. Pfeifer, David J. Reibstein. by
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, NJ : Pearson Education, 2016
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.2 BEN.
Buyology by Series: Booket
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Gestión 2000, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.12615 LIN.
Luxury sales force management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Palgrave Macmillan, 2014
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 MER.
Branding yourself by
Edition: 3a ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2017
Availability: Items available for loan: TBS Barcelona (1)Call number: HD69.S8 DEC. Not available: TBS Barcelona: Reference Only (1).
The art of luxury selling by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Tredition, 20160
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9999 ARI.
Fashion as communication by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Routledge, 2002
Availability: Items available for loan: TBS Barcelona (1)Call number: GT511 BAR.
The customer marketing method by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: The Free Press, 2000
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.5 CUR.
Business to business marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2005
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.123 FIL. Not available: TBS Barcelona: Reference Only (1).
Business to business marketing by
Edition: 3a ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne SAGE, 2001
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1263 MOR.
Likeable social media by
Edition: 2a ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: McGraw-Hill Education, 2015
Availability: Items available for loan: TBS Barcelona (1)Call number: HF6146.I58 KER.
Winning results with Google AdWords / Andrew Goodman. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : McGraw-Hill, c2009
Availability: Items available for loan: TBS Barcelona (1)Call number: HF6146.I58 GOO.
Storytelling : branding in practice / Klaus Fog [and three others]. by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English Original language: Danish
Publication details: London ; New York : Springer Heidelberg, 2010
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 FOG.
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