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Brand theories by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Lund Studentlitteratur, 2017
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1255 TAR.
Living it up by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Simon & Schuster, 2003
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.32 TWI.
Loyalty management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Routledge, 2020
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.525 ZIL.
The psychology of advertising by
Edition: Third edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Routledge, 2021
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5822 FEN.
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Customer experience by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: TeleTech, 2016
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.5 PEP.
The reign of the customer by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Palgrave Macmillan, 2020
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.5 FOR.
Neuromarketing : understanding the "buy button" in your customer's brain / Patrick Renvoisé́ and Christophe Morin. by
Edition: Revised and updated.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Nashville, TN : Thomas Nelson, 2007
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.12615 REN.
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