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Marketing planning by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2004
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 WOO.
Innovation management and new product development by
Edition: 6ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2017
Availability: Items available for loan: TBS Barcelona (1)Call number: HD45 TRO.
Preparing effective business plans by
Edition: 2ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2015
Availability: Items available for loan: TBS Barcelona (1)Call number: HD62.5 BAR.
Entrepreneurship : successfully launching new ventures by
Edition: 5th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2016
Availability: Items available for loan: TBS Barcelona (1)Call number: HB615 BAR. Not available: TBS Barcelona: Reference Only (1).
Marketing research : an applied approach by
Edition: 4th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.2 MAL.
Human resources management by
Edition: 14ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2014
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5549 DES.
Essentials of marketing by
Edition: 3ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Prentice Hall, 2013
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415 BRA.
Economía de empresa by
Edition: 4ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish
Publication details: Pearson Education, 2004
Availability: Items available for loan: TBS Barcelona (1)Call number: HD30.22 KEA.
Macroéconomie by
Edition: 4ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2007
Availability: Items available for loan: TBS Barcelona (1)Call number: HB172.5 BLA.
Advertising by
Edition: 7ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Prentice Hall, 2016
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5823 WEL.
Marketing management / Philip Kotler ... [et al.] by
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English Publisher: Harlow, England : Pearson, 2016
Online access:
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 KOT.
Breakout strategies for emerging markets : business and marketing tactics for achieving growth / Jagdish N. Sheth, Mona Sinha, Reshma Shah. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Old Tappan, NJ : Pearson Education, 2016
Availability: Items available for loan: TBS Barcelona (1)Call number: HG5993 SHE.
Human resource management / Gary Dessler. by
Edition: Fourteenth edition ; Global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Harlow, England : Pearson Education, 2015
Online access:
Availability: Items available for loan: TBS Barcelona (1)Call number: HD31 DES.
Service operations management by
Edition: 4ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HD9980.5 JOH.
Essentials of marketing research / Naresh K. Malhotra, David F. Birks, Peter Wills. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Harlow, England : Pearson, 2013
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.2 MAL.
Purchasing principles and management / Peter Baily [and three others]. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Harlow, England : Pearson Education, 2005
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5437 BAI.
Macroeconomics / Olivier Blanchard by
Edition: 7th ed. ; Global Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Original language: English Publisher: Harlow, England : Pearson Education, 2017
Online access:
Availability: Items available for loan: TBS Barcelona (1)Call number: HB172.5 BLA. Not available: TBS Barcelona: Reference Only (1).
Marketing business to business (2013, 5 ed.) by
Edition: 5ª ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: French
Publication details: Pearson Education, 2013
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.13 MAL.
Business market management (B2B) by
Edition: 3a ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2012
Availability: Items available for loan: TBS Barcelona (1)Call number: HF5415.1263 AND.
Personalized digital advertising by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pearson Education, 2015
Availability: Items available for loan: TBS Barcelona (1)Call number: HF6146.I58 NES.
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