Management models of digital transformation : analysis and definition of success factors for the development of a management framework /
Katja Wenzel.
- xiv, 131 pages : illustrations ; 21 cm.
- BestMasters .
Digital transformation foundations | Management models foundations | Approach for the derivation of success factors | Derivation of success factors | Criteria catalog for a successful digital transformation | Analysis of management models of digital transformation | Framework for a management model of digital transformation | Conclusion and Outlook |
A digital transformation, as a highly complex process impacting major areas of an organization, requires a systematic approach that goes beyond individual transformation initiatives. This work analyses and integrates existing approaches to managing and coordinating a digital transformation in order to identify relevant success factors of a digital transformation, serving as a basis for the development of a systematic framework for a management model of digital transformation. The analysis reveals ten success-critical focus areas of a digital transformation, which comprise numerous success factors: vision, goals, and strategies, leadership, communication, digital culture and mindset, digital platform, partnership network, capabilities, talents, and skill, organization, coordination, and roles, management methodologies and governance. A systematic framework is proposed that serves as a foundation for the future development of a management model, addressed to executives and experts who are tasked with launching, driving, and sustaining a digital transformation. --From cover