The only book you will ever need on branding to start, run and grow your business 

 -  Robinson,  2015 
 - 150 pages : illustrations (black and white) ; 20 cm. 
<br/><br/> A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling? In 'The Only Book You Will Ever Need on Branding' you'll find out everything you need to know - fast. Using quirky illustrations to make its point you'll discover how to fast forward the success of your brand in a couple of hours 
<br/><br/><label>ISBN: </label>9781472136077 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>HF COMMERCE
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business and Management<br/>New business enterprises<br/>Branding (Marketing)