TY  - BOOK
AU  - Ariely, Dan
TI  - Payoff
SN  - 9781501120046
PY  - 0000///
CY  - 
PB  - TED Books/Simon
KW  - HF COMMERCE
KW  - Personnel Motivation
KW  - Incentive (Psychology)
KW  - Motivation (Psychology)
KW  - Economics
KW  - Psychological aspects
N1  - the hidden logic that shapes our motivations
N2  -  ; 'Payoff investigates the true nature of motivation, our partial blindness to the way it works, and how we can bridge this gap. With studies that range from Intel to a kindergarten classroom, Ariely digs deep to find the root of motivation--how it works and how we can use this knowledge to approach important choices in our own lives. Along the way, he explores intriguing questions such as: Can giving employees bonuses harm productivity? Why is trust so crucial for successful motivation? What are our misconceptions about how to value our work? How does your sense of your mortality impact your motivation?'--Baker & Taylor. ;  ;
ER  -