An industry is born -- Group mentality ---- Going global ---- Stars get in your eyes ---- The sweet smell of success ---- It's in the bag ---- The needle and the damage done ---- Going mass ---- Faux Amis ---- What now? ---- New luxury.--
Documents how luxury goods have been transformed by a shift from exclusive distribution practices by quality-minded family businesses to mass production by profit-minded big corporations, examining how today's methods have had a negative impact.