TY  - BOOK
AU  - Carlson, Nicholas,
TI  - Marissa Mayer and the fight to save yahoo!
SN  - 9781444789898
PY  - 2015///
CY  - 
PB  - John Murray
KW  - HD INDUSTRIES. LAND USE. LABOR
KW  - Mayer
KW  -  Marissa
KW  -  1975-
KW  - Yahoo! Inc
KW  - Internet industry
KW  - Management
KW  - United States
KW  - Women chief executive officers Biography
KW  - Internet officers
N2  - From her controversial rise and fall from power at Google, to her dramatic reshaping of Yahoo's work culture, people are obsessed with, and polarised by, Marissa Mayer's every move. She is full of fascinating contradictions: a feminist who rejects feminism, a charmer in front of a crowd who can't hold eye contact in one-on-ones, and a geek who is Oscar de la Renta's best customer. This book tells her story. Back in the 1990s, Yahoo was the internet. It was also a
UR  - https://books.google.es/books?id=ibt9BAAAQBAJ&printsec=frontcover&dq=marissa+mayer+and+the+fight+to+save+yahoo&hl=es&sa=X&ved=0ahUKEwiBpab_6aXaAhWKQBQKHYwYDBMQ6AEIJzAA#v=onepage&q=marissa%20mayer%20and%20the%20fight%20to%20save%20yahoo&f=false
ER  -