International business
Material type: TextLanguage: English Analytics: Show analyticsPublication details: Pearson, 2019Edition: 16th ed.Description: 1 volume : illustrations (black and white, and colour), maps (colour) ; 28 cmISBN:- 9781292214733
Item type | Current library | Call number | Status | Notes | Date due | Barcode |
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Book | TBS Barcelona Libre acceso | HD2755.5 DAN (Browse shelf(Opens below)) | Available | RESERVE | B04101 | |
Book | TBS Barcelona Libre acceso | HD2755.5 DAN (Browse shelf(Opens below)) | Available | B04100 |
PART I. BACKGROUND FOR INTERNATIONAL BUSINESS 1. Globalization and International Business PART II. COMPARATIVE ENVIRONMENTAL FRAMEWORKS 2. The Cultural Environments Facing Business 3. The Political and Legal Environments Facing Business 4. The Economic Environments Facing Business 5. Globalization and Society PART III. THEORIES AND INSTITUTIONS: TRADE AND INVESTMENT 6. International Trade and Factor Mobility Theory 7. Governmental Influence on Trade 8. Cross-National Cooperation and Agreements PART IV. WORLD FINANCIAL ENVIRONMENT 9. Global Foreign-Exchange Markets 10. The Determination of Exchange Rates 11. Global Capital Markets PART V. GLOBAL STRATEGY, STRUCTURE, AND IMPLEMENTATION 12. The Strategy of International Business 13. Country Evaluation and Selection 14. Export and Import 15. Direct Investment and Collaborative Strategies 16. The Organization of International Business PART VI. MANAGING INTERNATIONAL OPERATIONS 17. Marketing Globally 18. Global Operations and Supply-Chain Management 19. International Accounting and Finance Issues 20. International Human Resource Management