Managing fashion and luxury companies

Contributor(s):

Material type: Text

TextLanguage: English Publication details: Rizzoli Ertas, 2016Description: xx, 270 pages ; 21 cmISBN:

9788817061650

Subject(s):

Summary: In this wise little parable, readers follow a narrator who ventures into the Land of No in search of Yes. He learns by watching others as they search, flounder, and eventually become disillusioned by seemingly inevitable rejection. Though each of the characters is passionate about their cause, they all fail because they do not effectively deal with the obstacles they face. By watching their mistakes, the narrator learns how to persevere despite the No's, and ultimately succeeds in finding the elusive Yes. Through his journey, readers discover how they, too, can persist in the face of frequent No's. Both the No's uttered by those around them and, even more significantly, the No's sounded by their own inner voice. The parable comes complete with quizzes, tips, checklists, and how-to strategies that enable readers to achieve goals and deal with rejection, roadblocks, and negativity.

Holdings ( 1 )
Title notes ( 1 )

Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Recommended bibliography book	TBS Barcelona Libre acceso	HD9999 COR (Browse shelf(Opens below))	Available		B03156

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Previous	HD9940.E82 JIN Fashion branding and communication : core strategies of European luxury brands	HD9999 BER The management of luxury : an international guide	HD9999 CHA The cult of the luxury brand	HD9999 COR Managing fashion and luxury companies	HD9999.C9473 BRO Culture is bad for you	HD9999 EVA Matchmakers : the new economics of multisided platforms	HD9999 EVA Matchmakers : the new economics of multisided platforms	Next

In this wise little parable, readers follow a narrator who ventures into the Land of No in search of Yes. He learns by watching others as they search, flounder, and eventually become disillusioned by seemingly inevitable rejection. Though each of the characters is passionate about their cause, they all fail because they do not effectively deal with the obstacles they face. By watching their mistakes, the narrator learns how to persevere despite the No's, and ultimately succeeds in finding the elusive Yes. Through his journey, readers discover how they, too, can persist in the face of frequent No's. Both the No's uttered by those around them and, even more significantly, the No's sounded by their own inner voice. The parable comes complete with quizzes, tips, checklists, and how-to strategies that enable readers to achieve goals and deal with rejection, roadblocks, and negativity.