MARC details
| 000 -CABECERA |
|---|
| campo de control de longitud fija |
02655nam a2200253Ia 4500 |
| 001 - NÚMERO DE CONTROL |
|---|
| campo de control |
1816 |
| 008 - DATOS DE LONGITUD FIJA--INFORMACIÓN GENERAL |
|---|
| campo de control de longitud fija |
230305s2010 xx 000 0 und d |
| 020 ## - NÚMERO INTERNACIONAL ESTÁNDAR DEL LIBRO |
|---|
| Número Internacional Estándar del Libro |
9780415558426 |
| 040 ## - FUENTE DE LA CATALOGACIÓN |
|---|
| Centro/agencia transcriptor |
TBS |
| 041 ## - CÓDIGO DE LENGUA |
|---|
| Código de lengua del texto/banda sonora o título independiente |
eng |
| 043 ## - CÓDIGO DE ÁREA GEOGRÁFICA |
|---|
| Código de área geográfica |
en_UK |
| 050 ## - SIGNATURA TOPOGRÁFICA DE LA BIBLIOTECA DEL CONGRESO |
|---|
| Número de clasificación |
P90 |
| Número de documento/Ítem |
.B6764 2010 |
| 100 ## - ENTRADA PRINCIPAL--NOMBRE DE PERSONA |
|---|
| Nombre de persona |
Branston, Gill |
| 9 (RLIN) |
21427 |
| Término indicativo de función/relación |
author |
| 245 #4 - MENCIÓN DE TÍTULO |
|---|
| Título |
The media student's book |
| Mención de responsabilidad, etc. |
/ Gill Branston with Roy Stafford. |
| 250 ## - MENCIÓN DE EDICIÓN |
|---|
| Mención de edición |
Fifth edition. |
| 260 ## - PUBLICACIÓN, DISTRIBUCIÓN, ETC. |
|---|
| Nombre del editor, distribuidor, etc. |
London ; New York, NY : Routledge, 2010. |
| 300 ## - DESCRIPCIÓN FÍSICA |
|---|
| Extensión |
xxv, 457 pages : illustrations (chiefly color) ; 25 cm. |
| 505 ## - NOTA DE CONTENIDO CON FORMATO |
|---|
| Nota de contenido con formato |
Introduction — pt. 1. Key concepts — 1. Approaching media texts — 2. Narratives —3. Genres and other classifications — 4. Representations — 5. Globalization — 6. Ideologies and discourses — 7. Media as business — pt. 2. Debates — 8. ‘New media’ in a ‘new world’? — 9. The future of television — 10. Regulation now — 11. Debating advertising, branding and celebrity — 12. News and its futures — 13. Documentary and ‘reality’ debates — 14. From ‘audience’ to ‘users’ — pt. 3. Research methods and references — 15. Research : skills and methods. |
| 520 ## - SUMARIO, ETC. |
|---|
| Sumario, etc. |
The Media Student's Book is a comprehensive introduction for students of media studies. It covers all the key topics and provides a detailed, lively and accessible guide to concepts and debates.<br/>Now in its fifth edition, this bestselling textbook has been thoroughly revised, re-ordered and updated, with many very recent examples and expanded coverage of the most important issues currently facing media studies. It is structured in three main parts, addressing key concepts, debates, and research skills, methods and resources. Individual chapters include: approaching media texts; narrative; genres and other classifications; representations; globalisation; ideologies and discourses; the business of media; new media in a new world?; the future of televisión; regulation now; debating advertising, branding and celebrity; news and its futures; documentary and ‘reality’ debates; from ‘audience’ to ‘users’; research: skills and methods.<br/>Each chapter includes a range of examples to work with, sometimes as short case studies. They are also supported by separate, longer case studies which include: Slumdog Millionaire, online access for film and music, CSI and detective fictions, Let the Right One In and The Orphanage, PBS, BBC and HBO, images of migration, The Age of Stupid and climate change politics.<br/> |
| 650 #0 - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
|---|
| Término de materia o nombre geográfico como elemento de entrada |
Mass media |
| 9 (RLIN) |
5003 |
| 653 ## - TÉRMINO DE INDIZACIÓN--NO CONTROLADO |
|---|
| Término no controlado |
Bibliography B3 ELEC - Communicating for Influence |
| 700 ## - ENTRADA AGREGADA--NOMBRE PERSONAL |
|---|
| Nombre de persona |
Stafford, Roy |
| Término indicativo de función/relación |
author |
| 9 (RLIN) |
21426 |
| 942 ## - ELEMENTOS DE ENTRADA AGREGADA (KOHA) |
|---|
| Fuente del sistema de clasificación o colocación |
Clasificación de Library of Congress |
