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Les relations publiques

Les relations publiques - Presses Universitaires de France (PUF), 2005 - 126 p. ; 17 cm - Que sais-je?; 966 .

ISBN: 9782130549659

Subjects--Uniform Titles:
Marketing--Advertising

Subjects--Topical Terms:
Relaciones públicas
Mecenazgo
Patrocinio
Cooperación
Comunicación externa
Eventos
Ferias
Lobbing.

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