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60 cas d'école en stratégie et marketing

60 cas d'école en stratégie et marketing - Dunod, 2004 - 266 p. ; 24 cm

Incluye índice de empresas y marcas e índice de sectores de actividad.

ISBN: 9782100484942

Subjects--Uniform Titles:
HF COMMERCE

Subjects--Topical Terms:
Estrategia
Marketing
Casos de estudio.

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